MV Digital Group is the digital ad company owned by Advance Media, which publishes NJ.com, the Star-Ledger and other newspapers in the state. Consulting firm Kivvit received about $66,000.

The ad campaign, managed by MV Digital Group, included about $200,000 spent on search engines, $153,451 on Facebook and $82,991 on Twitter. NJ Transit responded by having trains on the Morris & Essex line serving the northern part of the state end in Hoboken, where riders had to catch another commuter line or ferries to get into New York. Chris Christie this spring after two derailments and a series of other problems that caused travel headaches throughout the Northeast Corridor.Īmtrak's replacement of aging tracks and other equipment, much of which dates to the 1970s, was originally to be done over two or three years but was condensed into a summer project scheduled to wrap up the end of August. Weinberg said, 'A dollar spent on advertising to prove whose fault this was or to embellish themselves is a dollar misspent away from the problems that the everyday commuters face.'Ī spokeswoman for Amtrak declined to comment.Īmtrak, which owns Penn Station, drew the ire of Republican New Jersey Gov. Loretta Weinberg agreed that was valuable but questioned the need to spend any of the money to cast blame on Amtrak.Ī section of the special website reads, 'The reality is that Amtrak has been neglecting this work for years, but it must happen now to prevent even more delays and to create a safer commuting environment.' 'I don't think I heard many reports of riders not knowing what was going on,' said David Peter Alan, chairman of the Lackawanna Coalition, a group that advocates for better service on the Morristown & Essex lines.ĭemocratic state Sen. NJ Transit is the nation's third-largest provider of bus, rail and light rail service, with a current operating budget of $2.2 billion.Ī transit advocacy group said the campaign kept riders informed. Snyder said the campaign drew 600,000 people to the website. Some of the $1,009,775 was spent to target ads to those directly affected by the work, according to invoices that NJ Transit provided to The Associated Press after a records request. TAPPAN ZEE TIME-LAPSE: Watch the making of the Mario in 4 minutes

Nj transit station